- NY Credits : 5.0
- TX Credits : 5.0
Introduction to the Media Industry
This course will help you gain an understanding of the media industry, including the structure, trends, regulations, and effects of technology on this industry segment. You will learn to differentiate between media segments and strategies as well as identify the accounting, auditing, and reporting considerations that are relevant to the media industry.
Upon successful completion of this course, the user should be able to:
diagram the structure of the media industry,
identify external forces,
identify business risks and potential impacts on an audit, and
complete financial analysis of media businesses.